As the social sector plays a crucial role in the dev

elopment and popularization of sports, including winter sports, we sh

ould advocate and support its growth. Since the winter sports industry is part of the gene

ral sports industry, the expansion of the former automatically means the expansion of the latter.

Some local governments have used winning the bid to host the 2022 Winter Games as an in

spiration to popularize winter sports among children and youths. For example, some departments have

hosted various theme activities to spread knowledge about and attract more people to winter sports.

Since advancement in winter sports also signifies a country’s comprehensive sports s

trength, we should make concerted efforts to develop winter sports in China.

Zou Xinxian, director of Management School, Beijing Sport

University
The views don’t necessarily represent those of China Daily.

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